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June 12, 2022

Cold Call Selling. The Truth. Really.

I hope this helps someone. Cold calling is selling. It isn’t what you do before selling…it’s selling. The vast majority of people are terrible at it. Just like the vast majority of people that try acting…or…

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June 12, 2022

Sales Prospecting Call Reluctance The Cause And Cures To Fearing The Phone When Making Cold Calls

We have all felt it…the hesitancy to pick up the phone and call a cold prospect. At these moments, everything else becomes urgent. You “have to” straighten up your desk…you remember that you need to check your E-Mail&h…

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June 12, 2022

Selling. Why Some People Become Great At Selling, And Most People Never Do.

Yesterday we had four people in the store that I was showing vacuum cleaners. A slow day. One was not really considering buying, just gathering information, and I couldn’t move her any closer to buying (without being obvious and rude) One…

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June 12, 2022

Never Lower Your Price Again, And Still Get The Sale. How To Avoid Giving Costly Discounts.

A few days ago, I called to order some supplies from a company I’ve dealt with before. I happened to ask “Can you give me a better price?”. And the rep gave me a better price. And I said “Thanks for the discount. Now I’…

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June 12, 2022

Highly Likely Prospects VS Qualified Sales Prospects. What Are The Differences?

Yesterday afternoon I got a call from a young man that read my book on sales prospecting, and he was a little confused over what I meant by “Highly Likely Prospects”.This is the essence of what I told him. A qualified prospect means tha…

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June 12, 2022

Cold Calling, Highly Likely Prospects, And Highly Likely Buyers

Does cold calling still work? I suppose. But cold calling people, or small businesses out of the blue with no reason for them to talk to you (from their point of view) is a hard hard road. The last 20 years or so that I was still selling in the fi…

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June 12, 2022

“But I Sell A Commodity!” Selling For Salespeople That Think They Are In The Commodity Business

I’ve heard that from lots and lots of salespeople and small business owners. They say it because they think that price is their only advantage. The thought also protects them from feeling the need to learn about marketing…or selling&he…

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June 12, 2022

Creating Highly Likely Buyers. Explode The Chances That They WIll Buy From You…Right Now.

Sales prospects have a deep seated defense against salespeople. And they protect themselves against their desire to buy from you.  There are emotional hurtles for them to overcome. There is an inertia in not buying that you need to overco…

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June 9, 2022

Sales Training. How To Decide On The Best Kind Of Sales Training And Sales Trainer

If you are considering taking a sales training program, how do you decide the best one for you? There are several kinds of sales training; A. Training based on specific psychological process. Neuro Linguistic Programming, hypnosis, types of custom…

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June 9, 2022

Company Sales Training VS Advanced Sales Training

For salespeople only… Does your company offer sales training for new salespeople?  Is this better than sales training from an outside source?  Here is what you should know. If your company offers sales training, it’s almost …

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